Amalgamated Life Insurance Company, a leading provider of comprehensive insurance solutions, announced the appointment of Erin Linney as marketing director. Linney brings a broad marketing skill set which encompasses effective project management, database management, print and digital marketing, search engine optimization (SEO), printing and fulfillment solutions.
Linney’s marketing career consists of her role as vice president of Sales/Marketing with Manhattan Digital Direct, where she implemented workflow and quality control procedures, as well as managed the company’s website design, content development, SEO and digital, email and traditional marketing. Her responsibilities also extended to creating trade show collateral materials, reporting and conversion analytics, list procurement and staff development.
Additionally, Linney served as director of Client Services with Log-On Computer & Mailing Services, a marketing and public relations material distribution company. Her accomplishments in this role included building and maintaining strong client relationships, improving service quality, and developing a new sales application. She began her marketing career as a project administrator with Creative Marketing Solutions, an integrated marketing campaign, fulfillment, print and distribution firm.
Linney holds a Bachelor of Arts in English from the University of Vermont and also attended Parsons, The New School for Design, where she received print production and process training.
For more information about Amalgamated Life, visit www.amalgamatedlife.com.