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Broker World is the only national insurance magazine founded, focused and edited to specifically address the brokerage marketplace and the unique informational needs of independent life and health producers who select the products best suited to their clients' needs from a variety of companies and marketers. The primary service is to provide a channel of communication between life and health companies and marketers and the 28,600+ proven producers of substantial amounts of brokerage business that constitute Broker World's readership.

Swiss Re

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Appian (Nasdaq: APPN) recently announced the availability of the Connected Underwriting Life Workbench to help insurers unify workflows and data in an automated, end-to-end process. The solution makes underwriters’ lives easier by giving them a single interface to evaluate and classify risk, handle exceptions, and make case decisions.

The Connected Underwriting Life Workbench is a streamlined underwriting solution that is prebuilt on the Appian Platform. It is designed to drive speed to market with reduced IT effort for implementation. Its data fabric capabilities enable quick data and integration connectivity, coupled with AI-led automation that supports change management and optimized processes. Appian’s AI architecture, which includes generative AI capabilities, allows insurers to process content at scale and automate repetitive tasks, such as classifying emails and extracting data from documents. This allows Appian customers to facilitate faster benefit realization and enhance their competitiveness with a better underwriting experience. Life Workbench improves the quality, consistency and procedural adherence of cases. Additionally, the system allows 24/7 real-time monitoring and data extraction from various sources, seamless integration with third-party tools, and augmented decision-making with a complete audit trail.

Life Workbench offers a prebuilt integration with Swiss Re’s Magnum Pure, an influential automated underwriting solution powered by Swiss Re’s Life Guide. This integration empowers underwriters to overcome the complexities of multiple systems used to underwrite a case by bringing together all the relevant data, images, and human system interactions. Underwriters can better evaluate and classify risk, handle exceptions, and make critical case decisions rather than focusing on the procedural and administrative steps, transactions, and keystrokes. This partnership combines Appian’s expertise in AI, automation, data fabric, and case management with Swiss Re’s industry-leading automated underwriting engine, Magnum Pure, to simplify the underwriting process. The Swiss Re Magnum Pure solution must be purchased separately from the Appian Platform to enable the integration.

Key Benefits of Appian Connected Underwriting Life Workbench include:

  • Easier, more complete access to data. With Appian and Swiss Re’s Magnum Pure, underwriters have access to a best-in-class underwriting experience that provides a comprehensive, single-pane-of-glass view by surfacing relevant data from dispersed systems.
  • More efficient exception handling. Case management capabilities allow underwriters to spend less time collecting information and reduce the time it takes to handle exceptions, minimizing and in some cases eliminating manual processes and paperwork.
  • Process monitoring and optimization. Dashboards and KPIs help individuals, teams, and managers monitor underwriting processes and provide valuable insights about performance that can be used to optimize and improve case workflow, including initial review, case priority, and logic-based auto-assignment.

“Today’s customers demand seamless digital experiences, and insurers can’t afford to be held back by sluggish underwriting processes and data silos. Appian Connected Underwriting Life Workbench is a game-changer. It combines automation, data fabric, and plug-and-play integrations to accelerate underwriting, helping insurers avoid unprofitable risks and ensuring a superior experience for both customers and underwriters,” said Jacob Sloan, industry vice president, Global Insurance, Appian.

“This offering is powered by Magnum, Swiss Re’s automated underwriting solution and allows business users to render point of sale underwriting decisions faster and more seamlessly, ultimately improving the experience for the end consumer. We are delighted to utilize our product innovation expertise to help bring this offering to market,” said Jason Render, head Magnum Americas, Life & Health Solutions, Swiss Re.

The Appian Platform modernizes underwriting with generative AI to minimize risk, increase efficiency, improve auditability, and ensure a positive customer experience. Key architectural components make it easy to leverage AI, including Appian’s data fabric architecture, Automated APS draft, Open AI natural language correspondence through AI Copilot, and private AI strategy for faster delivery of powerful and secure end-to-end process automation solutions.

Appian is trusted by leading insurance organizations such as Aon, Aviva, and Pacific Life to connect and automate data, equipping insurers to make informed, data-backed decisions. To learn more, visit https://appian.com/insurance.

Appian is a software company that automates business processes. The Appian AI Process Platform includes everything you need to design, automate, and optimize even the most complex processes, from start to finish. The world’s most innovative organizations trust Appian to improve their workflows, unify data, and optimize operations—resulting in better growth and superior customer experiences. For more information, visit http://appian.com. [Nasdaq: APPN]

The Swiss Re Group is one of the world’s leading providers of reinsurance, insurance and other forms of insurance-based risk transfer, working to make the world more resilient. It anticipates and manages risk—from natural catastrophes to climate change, from aging populations to cyber crime. The aim of the Swiss Re Group is to enable society to thrive and progress, creating new opportunities and solutions for its clients. Headquartered in Zurich, Switzerland, where it was founded in 1863, the Swiss Re Group operates through a network of around 80 offices globally.

Haven Life News

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Suriance Partnership
Haven Life, a leading digital life insurance agency backed and wholly owned by Massachusetts Mutual Life Insurance Company (MassMutual), announced a strategic partnership with Suriance, a veteran founded and led agency based in Franklin, TN, focused on helping more Americans secure financial peace of mind with insurance products.

“Suriance puts service to their fellow veterans, service members and civilians at the heart of their business with specialized licensed advocates taking the time to fully understand the financial pictures and needs of their customers,” says Wade Seward, head of Distribution Strategy, Haven Life. “Our Haven Life products provide quick, easy and affordable options that will help Suriance customers find the ideal fit for themselves and their loved ones.”

With this partnership, Suriance can now enable their fellow veterans and customers to apply online for Haven Simple, a fully digital simplified issue product, and Haven Term, which offers up to $3 million in coverage for up to 30 years. The new partnership will assist Haven Life in continuing its mission of making life insurance more accessible and affordable for all U.S. households, including the 57 percent of Americans who don’t work with a financial advisor.

“Our mission is to secure safety and peace of mind for all our customers and their loved ones so that they can feel confident and assured that their household is financially secure,” says Robin H. McVey, founder and chairman of the board at Suriance. “Backed by C.M. Life, whose parent company MassMutual has over 170 years of financial stability, Haven Life products are an excellent option for Americans who are looking to protect children, homes and legacies with insurance products that are completely reliable and trusted.”

Today’s digital tools enable consumers to conduct research quickly and easily with streamlined processes allowing online applications to be completed when and where it is most convenient. Through easily accessible digital online solutions, Haven Life is committed to driving innovation and efficiency to simplify the life insurance process and ensure more affordable options for consumers. Combined with a dedicated Suriance team of licensed insurance agents knowledgeable about the service and ready to answer any questions live, there is no better time to be looking for life insurance than right now.

Haven Life and Nolo Partner
Haven Life is pleased to announce a strategic partnership with Nolo, a leading provider of consumer-friendly legal products and products for consumers and businesses and a wholly owned subsidiary of MH Sub I, LLC. This collaboration helps expose more consumers to the important benefits of life insurance at pivotal times in their lives where they may be seeking legal resources and relevant expertise.

“Nolo is committed to ensuring that traditionally complicated business documents like wills, trusts and life insurance are accessible and easy to execute. Haven Life is committed to making life insurance more convenient for how consumers want to do business today,” says Seward. “Partnering with Nolo gives us the ability to reach consumers and business owners at the same time they are securing their legal matters.” This news follows a number of recently announced partnerships for Haven Life, including with cloud-banking services provider Blend and online insurance marketplace Policygenius, now part of Zinnia.

With over 50 years of legal experience and a network of 30,000 local attorneys, Nolo is a leading provider of do-it-yourself legal services. The partnership will assist Haven Life in continuing its mission of making life insurance more accessible and affordable for all U.S. households, including those consumers who are tapping into Nolo’s extensive library of free, consumer-friendly legal information—all through the power and convenience of digital and online solutions.

“We are thrilled to partner with Haven Life to bring an all digital life insurance experience to our consumers seeking online legal services,” said Matt Kanaly, director at Nolo. “Haven Life’s commitment to simple, fast and customer-centric solutions aligns with our mission to equip consumers with straightforward solutions to complicated problems. Together, we are delivering legal and financial solutions in a way that resonates with today’s self-service consumers.”

Haven Life Announces Partnership with Origin8
Haven Life announced a new partnership with Origin8cares (“Origin8”), a fully online insurance agency and network of licensed agents, to help Americans confidently protect the financial security of their loved ones more simply and efficiently by harnessing the power of digital solutions and human expertise.

“The Origin8 team’s experience and attention to detail during the insurance buying process is a huge compliment to our innovative platform and products. Haven Life is committed to making life insurance more convenient for how consumers want to do business today,” said Seward. “Origin8 is full of good people doing good things, and we are proud to call them partners in our shared vision of making life insurance simpler, more accessible and more affordable for millions of Americans.”

This partnership will further Haven Life’s commitment to simplifying the life insurance journey and helping customers protect the financial security of their loved ones. Origin8’s similarly customer-centric approach matches people with insurers and advocates who are licensed insurance agents. Customers enjoy the convenience of a fully online application and purchasing process, as well as one-on-one human support throughout their life insurance journey.

“Our partnership with Haven Life is one that makes sense on many different levels,” said Randy O’Connor, founder and CEO of Origin8cares. “We’re on a mission to make the life insurance journey simple and accessible for as many individuals and families as possible, and providing an enjoyable purchasing experience for our customers is a key part of delivering on that promise.”

Among Americans of all ages, a top barrier to purchasing life insurance is that they simply “haven’t gotten around to it.” Digital solutions are key in bridging the insurance coverage gap, making it faster, easier and offering the instant gratification that customers expect in other aspects of their lives.

Haven Life Insurance Agency, LLC (Haven Life) is a life insurance agency that gives partners the flexibility of a start-up backed by MassMutual with the strength and stability of a 170+ year-old life insurance company. They offer an end-to-end digital platform that delivers high-quality, affordable, instant-decision life insurance. Haven Life is re-thinking how people financially protect the ones they love. Haven Life is committed to delivering exceptional products, delightful purchasing experiences, and meaningful moments of service to the modern life insurance customer.

Suriance LLC is driven by the vision of simplifying insurance for their customers by their team of dedicated advocate agents. The company is rooted in three core values: Faith, Family, and Service. Many of the Suriance advocates are Veterans dedicated to serving Veterans, First Responders and Community Heroes. Suriance donates a portion of every policy to their charity of choice, Next Response Foundation, a 501c3 that serves Veterans, First Responders, and Community Heroes.

Nolo, a wholly owned subsidiary of MH Sub I, LLC, is the integration of some of the Internet’s first legal sites, including Nolo.com, Divorcenet.com, WillMaker and AllLaw.com. These sites were combined with the ExpertHub technology platform in 2011 to form the Nolo Network. Nolo began publishing do-it-yourself legal guides in 1971. In the 40 years since its founding, Nolo has evolved with technology, developing do-it-yourself software and building Nolo.com into one of the Internet’s leading legal websites.

At Origin8cares, they believe that life insurance should be easy, fast and human. Their mission is to help Americans confidently protect their loved ones from financial distress and do it in 15 minutes or less. Their behind-the-scenes technology matches people with life insurance plans. Simple, right? Then our advocates guide people through the online paperwork over a video call. Novel? No, but it’s about time insurance adapts to technology for a modern insurance experience.

Hexure, Paperclip and Vive News

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Hexure, a provider of sales and regulatory automation solutions for the life and annuity industry, today announced a partnership with Paperclip, an innovative content management and data security company. This partnership will enhance application data workflows and streamline operations through the integration of Hexure’s sales automation platform FireLight and Paperclip Mojo, Paperclip VCF and Paperclip SAFE®.

“We’re excited to partner with Paperclip and offer our clients options on data transmission, transcription and storage that have a transformative impact on their daily operations and content management,” said Kevin Pohmer, chief product officer of Hexure. “By integrating FireLight with Paperclip, distribution firms will be able to quickly and securely send application data and documents from FireLight to their agency management systems removing manual friction.”

The FireLight and Paperclip integration eliminates the manual data entry processes and increases data integrity by digitizing applications and transmitting data securely and accurately. Additionally, the integration offers the ability for FireLight applications and documents to be stored and indexed for clients to quickly access, improving document management processes and the overall sales experience.

“Hexure clients can now seamlessly harness the power of Paperclip solutions to streamline their document supply chain,” said Suzy Tuck, SVP of Sales at Paperclip. “From Mojo and VCF to SAFE searchable encryption, our solutions are going to transform how the Hexure community manages and secures their data. We’re excited to see this partnership grow.”

This news comes on the heels of Hexure acquiring Vive, a quote and e-submission platform for life insurance, to create a single, best-in-class distribution platform for the life and annuity industries.

With a focus on delivering a modern enrollment experience for carrier, producer and client, the Vive multi-carrier platform enables a seamless quote-to-submission workflow with many of the industry’s largest term life carriers. More than 20,000 registered advisors affiliated with more than 55 BGAs use Vive to quote and submit business to these top term life insurance carriers. The platform also offers differentiated agent tools, including step-by-step case status tracking for applications and the proprietary Vive Score that helps agents and clients to compare product criteria across carriers.

“The future of this industry will be built on interoperability and the enablement of a smooth sales workflow. Our focus is and always has been to enable this vision with modern technology,” said Hexure’s Chief Executive Officer Laird Rixford. “Vive started, like many insurtech companies, out of a desire to make the industry better with a consistent, complete experience. With Hexure and Vive together, the industry will be able to sell term life, permanent life, and annuity products in a single platform and take a big step towards that future.”

This acquisition builds upon Hexure’s core quoting and e-application capabilities, extending its carrier connectivity and distribution network. The Hexure and Vive teams are committed to building a unified platform that continues to support and power leading agencies already using Vive as well as Hexure’s existing FireLight clients. The combined technology will be available to every carrier and broker in the industry.

“Vive began with a focus on creating positive disruption by building the industry’s best platform, and we’ve seen more than 20,000 producers provide a more positive sales experience thanks to our technology,” said Vive’s Chief Executive Officer Jason Lea. “Hexure is the right partner for us because of their history and deep expertise in annuity and permanent products. Bringing together our technologies will help us create that positive disruption across the entire industry and achieve our collective vision of a better future powered by first-class technology.”


Founded in 1995, Hexure provides digital sales solutions to the insurance and financial services industry across various lines of life insurance, annuities, retirement, and wealth management products. Carriers and distributors use its solutions to build customer-centric sales experiences, accelerate submissions, reduce paper processes, meet regulatory requirements, and improve in-good-order sales. Visit http://hexure.com.

Paperclip is a proven technology partner that continues to revolutionize data security, and content and document management for Fortune 1,000 companies worldwide. Every second of every day, their innovative solutions are securely processing, transcribing, storing, and communicating sensitive content across the internet. Paperclip has a decades-long reputation for maximizing efficiency to save millions annually, while maintaining absolute security and compliance. For more information, visit http://paperclip.com.

Vive is an industry leading quoting and e-submission platform for term life insurance that has partnered with the industry’s top term insurance carriers, more than 55 BGAs and 20,000 advisors. Vive’s platform includes agent tools like automated case status tracking and the industry’s first consumer value score for term life, the Vive Score. For more information, visit http://.GetVive.com.

Life Happens News

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Life Happens, a national nonprofit committed to educating people about the importance of life insurance, celebrated the 20th anniversary of Life Insurance Awareness Month (LIAM) this September. This annual initiative helps people understand the key role life insurance plays in a financially secure future and that it is both affordable and easy to get for most. This year, one of Life Happens’ focuses is on the financial needs of single parents. The challenges these households face are stark. Seven in 10 single parents said becoming a parent is a significant financial burden and, on average, single parents think about their child’s financial future five times per day, according to the new survey Single Parents and the Financial Future by Life Happens.

“For the last 20 years, LIAM has spotlighted how life insurance matters for all Americans, single parents included. With our new survey saying that 42 percent of single parents report having gone into debt for their children, the financial concerns facing these households deserve our attention,” said Barbara A. Pietrangelo, chair of Life Happens. “We hope this year’s LIAM efforts will provide single parents with peace of mind, beginning with a better understanding of life insurance as the foundation of any strong financial plan.”

Shining a spotlight with influencers
In addition to showcasing two decades’ worth of life insurance education, Life Happens will also launch an all-encompassing campaign for the 20th year of LIAM. This includes simple actions people can take each weekday, from taking a pledge to get life insurance to an Instagram giveaway to wearing green in support of life insurance.

LIAM will also feature a robust influencer program to help both spread awareness of the financial hardships single parents face and provide their communities with advice for achieving financial security. Bachelor in Paradise star Michael Allio, author and entrepreneur Brandon Janous, and podcast host and community builder Kim Williams will support Life Happens as 2023 LIAM partners, shining a spotlight on the single-parent experience. All three are single parents with unique personal experiences with life insurance—Michael and Brandon as widowers, and Kim as a single mom.

To stay up-to-date on LIAM activities, the new survey and influencer partnerships, visit http://LifeHappens.org and follow Life Happens on Facebook, Instagram, LinkedIn and TikTok.

“Single Parents and the Financial Future” is a random double-opt-in survey of single parents (1,000 moms and 1,000 dads) that was commissioned by Life Happens in July, 2023. It was conducted by market research company OnePoll, whose team members are members of the Market Research Society and have corporate membership to the American Association for Public Opinion Research (AAPOR) and the European Society for Opinion and Marketing Research (ESOMAR).

Life Happens is a nonprofit organization dedicated to helping consumers take personal financial responsibility through the ownership of life insurance and related products. The organization does not endorse any product, company or insurance advisor. Since its inception in 1994, Life Happens has provided the highest quality, independent and objective information for people seeking help with their insurance buying decisions. The organization supports the insurance industry by providing marketing tools and resources and convening the industry each September for Life Insurance Awareness Month. Life Happens is supported by many of the nation’s leading insurance companies and financial services organizations. To learn more, visit http://.lifehappens.org.

Allianz News

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The Allianz Life Insurance Company of North America (Allianz Life) 2023 annual consumer survey of Americans’ views on retirement planning found that diverse Americans are re-engaging with professional financial advisors in 2023, rebounding from a drop reported in 2022. Allianz Life found that 36 percent of Black Americans reported having a professional financial advisor in 2023, up from 24 percent in 2022. This is a reversal of the previous year, which saw Black usage of professional financial advisors decline from 38 percent in 2021, to 24 percent in 2022. Hispanic investors report similar shifts in working with a professional financial advisor, rising from 35 percent in 2022 to 42 percent in 2023, after falling from 44 percent in 2021.

The increased engagement of Black and Hispanic Americans’ with professional financial advisors tracks with a corresponding increase in confidence. When asked, “Right now, how confident do you feel about being able to financially support all the things you want to do going forward in your life, Black, Hispanic and White Americans all reported an 80 percent confidence level (a nine point year-over-year increase for Black Americans and a five point increase for Hispanic Americans).

Working with a professional financial advisor on a written plan that maps out how to achieve a successful retirement can be one of the most important steps anyone can take in seeking to secure their financial future. And while the uptick in investors of color working with professionals is encouraging, all groups are still behind white Americans, 47 percent of whom currently work with one.

“It’s great to see an increase in diverse populations working with financial professionals and gaining confidence,” said Travis Walker, business solutions and diversity consultant, Allianz Life. “But clearly the industry has more work to do. We have to really listen to what our clients and potential clients are telling us about what they want, and don’t want, in a financial professional.”

Why not work with an advisor?
Americans who don’t currently work with a professional financial advisor gave varying reasons. And, when those who have a professional financial advisor were asked why they don’t discuss certain important issues with their advisor, diverse investor groups often reported they were using other resources to find solutions to these issues (38 percent of Black Americans, 32 percent of Hispanic Americans and 30 percent of Asian Americans).

These feelings may be due, in part, to some Americans of color having different financial concerns than others. For example:

  • 38 percent of Black and Hispanic Americans list “Paying off credit card debt” as one of their top three financial goals, compared to 30 percent of the total population.
  • While 45 percent of the total population say “Saving enough and making plans to live a comfortable retirement,” is one of their top three financial goals, only 36 percent of Black Americans say the same.
  • 31 percent of Black Americans say “Leaving a legacy for my family” is one of their top three financial goals, compared to 23 percent of the total population.
ReasonWhiteBlackHispanicAsian
I don’t have enough money to have a financial advisor30%26%32%33%
It costs too much to work with a financial advisor32%32%34%46%
I don’t trust financial advisors13%16%12%15%

“The data are telling us that one size does not fit all when it comes to what people are looking for in financial advice,” said Walker. “Now more than ever, it’s critical for financial professionals to approach their clients with an open mind and really listen to their concerns. That’s how we help make financial guidance work for everyone.”

When asked about topics they have not discussed with a financial advisor, but would like to, there are also significant differences among people of color compared to the overall population:

  • 78 percent of Black, 77 percent of Hispanic and 69 percent of Asian Americans would like to discuss the possibility of “Unexpected, large expenses to pay for (e.g. damage to home, replace major appliance, need a new car),” as compared to 56 percent of the total population.
  • 77 percent of Black, 73 percent of Hispanic and 70 percent of Asian Americans would like to discuss “The rising cost of living will prevent me from enjoying my retirement,” as opposed to 59 percent of the total population.
  • 77 percent of Black, 79 percent of Hispanic and 62 percent of Asian Americans would like to discuss “Navigating Medicare and health insurance and making the right choices for my healthcare,” compared to 54 percent of the total population.

“These results show the need for a more holistic approach to providing financial planning strategies,” said Walker. “By definition, that means getting to know your clients better, and using a planning process that takes into account life needs that might fall outside the realm of traditional retirement strategies.”

Diverse populations of Americans, just like all Americans, can benefit from professional financial advice. When asked what might make them more likely to work with a particular financial professional, 23 percent of Black Americans said they would like to work with an advisor who has “similar characteristics to me such as similar age, gender or race.”

“One of the ways we bring more people of color into our client population is to bring more people of color into the career of financial professional,” says Walker. “There are a variety of industry-wide efforts to do so, and our success in these efforts will go a long way toward creating a more inclusive market for financial guidance.”

*Allianz Life conducted the Allianz 2023 Annual Retirement Study online in February and March 2023 with a nationally representative sample of 1,000 individuals age 25+ in the contiguous U.S. with an annual household income of $50k+ (single) / $75k+ (married/partnered) or investable assets of $150k.

Neither Allianz Life Insurance Company of North America nor Allianz Life Financial Services, LLC provide advice or financial planning services.

Products are issued by Allianz Life Insurance Company of North America and distributed by its affiliate, Allianz Life Financial Services, LLC, member FINRA, 5701 Golden Hills Drive, Minneapolis, MN 55416-1297. 800.542.5427 http://.allianzlife.com.

This content does not apply to the state of New York.

Allianz Life Insurance Company of North America, one of the Ethisphere World’s Most Ethical Companies,® has been keeping its promises since 1896 by helping Americans achieve their retirement income and protection goals with a variety of annuity and life insurance products. In 2022, Allianz Life provided additional value to its policyholders via distributions of more than $7.7 billion. As a leading provider of fixed index annuities, registered index-linked annuities and fixed index universal life insurance, Allianz Life is part of Allianz SE, a global leader in the financial services industry with approximately 150,000 employees in more than 70 countries.

Haven Life

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Haven Life, a leading digital life insurance agency backed and wholly owned by Massachusetts Mutual Life Insurance Company (MassMutual), is pleased to announce a strategic partnership with Policygenius, a leading online insurance marketplace that is now part of Zinnia, an insurance technology and digital services company. Haven Simple, a fully digital simplified issue product, will immediately be available for Policygenius customers to apply for online. This partnership will enable consumers to compare quotes from leading insurance providers and provide them with a quick and affordable solution, targeted at their specific needs.

“This partnership will allow Haven Life to continue growing its footprint and further transform the digital life insurance industry through technology and our shared customer-first approach,” says Wade Seward, Head of Partnership Distribution at Haven Life. “Policygenius has always put consumer experience at the heart of their business, and our capabilities will accelerate that journey.”

The partnership will assist Haven Life in continuing its mission of making life insurance more accessible and affordable for all U.S. households, including the 57 percent of Americans who don’t work with a financial advisor. Today’s digital tools enable consumers to conduct research quickly and easily with streamlined processes allowing consumers to complete online applications when and where it is most convenient. Combined with a dedicated Policygenius team of licensed insurance agents ready to answer any questions live, there is no better time to be looking for life insurance than right now.

“Policygenius provides American families a single platform to compare and buy the insurance they need and we’re thrilled to add Haven Simple to the array of options in our marketplace,” says Jennifer Fitzgerald, President of Policygenius. “We’re excited to be collaborating with Haven Life to offer an excellent option for consumers who are seeking the peace of mind that only life insurance can offer.”

Through accessible, convenient digital online solutions, Haven Life is committed to innovation and efficiency that simplifies the life insurance process and ensures more affordable options for consumers. Backed by C.M. Life, whose parent company MassMutual has over 170 years of financial stability, Haven Simple is an excellent option for customers who are seeking the peace of mind that only life insurance can offer.

About Haven Life
Haven Life Insurance Agency, LLC (Haven Life) is re-thinking how people financially protect the ones they love. Haven Life is committed to delivering exceptional products, delightful purchasing experiences, and meaningful moments of service to the modern life insurance customer.

About Policygenius
Policygenius transforms the insurance journey for consumers by providing a one-stop platform where consumers can compare options from top insurance carriers, get unbiased expert advice, buy policies, and manage their insurance portfolio, in one seamless, integrated experience. Our proprietary technology platform integrates with the leading life, disability, and home & auto insurance carriers and delivers an exceptional digital experience for both consumers and insurance carriers. Since 2014, our content, digital tools, and experts have served as a resource for millions of people on their insurance journey, and we have sold more than $200 billion in coverage. In 2023, Policygenius was acquired by Zinnia, an insurance technology and digital services company. To receive Policygenius announcements, email press@policygenius.com.

About Zinnia
Zinnia, an Eldridge business, combines a rich history of insurance expertise and product capabilities to create simplified and digitized outcomes that deliver better value and foster more seamless, secure, and efficient experiences for carriers, advisors, consumers, and reinsurers. Zinnia’s vision for Open Insurance empowers clients through intuitive technology solutions that decrease processing time, drive product innovation, and bring new products to market faster, enabling more people to protect and enrich their financial futures. Zinnia has over $173.7 billion in assets under administration across 60+ carrier clients, 350 distributors and partners, and over 2 million policyholders. In 2023, Zinnia acquired Policygenius, a digital consumer marketplace, to expand its offerings and create an end-to-end insurance experience. To receive Zinnia announcements, email pro-Zinnia@prosek.com.

Broker Words—September 2023

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In Memoriam

I was saddened, as will be the NAILBA community and many in our industry, to learn recently of the April passing of a vibrant and engaging jewel of the brokerage business, Melinda Meyer.

Melinda graduated from Illinois State University with a BS in Special Education and Psychology. She began her career in Florida as a school teacher in West Palm Beach and initially entered the insurance industry with her first job with Richard Bernstein & Associates. She had more than 35 years of senior management experience in both multi-carrier insurance environments and broker/dealer operations. She was a nationally recognized authority on organizational operational efficiencies within agency and broker/dealer arenas. Additionally, she was just the second female general agent in the history of Minnesota Life.

The majority of her industry career was with Valmark Securities, where Lawrence Rybka saw her potential in 1996 and brought her on board to work directly with him in Florida. She ultimately moved to Akron, OH (in the winter no less!), to begin working in the Valmark corporate office where she was a valued member of their team progressing into a leadership role as VP and Chief Operating Officer.

Melinda’s commitment to the brokerage industry extended far beyond her role with Valmark. She was a passionate and very active member of the National Association of Independent Life Brokerage Agencies (NAILBA), where she was the 2011 recipient of the Chairman’s Award in recognition for her work in government affairs, the political action committee, annual meeting program development and editorial direction. She was also recognized as the driving force behind the development of NAILBA’s Agency Successor Networking Group. Dear friend Myra Palmer, president, The Palmer Agency, said, “I served with Melinda on the NAILBA board and enjoyed working with her as a consultant when she started her consulting firm. Melinda was a wonderful person. I was fortunate to know her and call her friend.”

While with Valmark she served on the board of LifeMark Partners, now LIBRA Insurance Partners, and as chair of the regulatory committee. Long time LifeMark and LIBRA Chairman Mark Rosen, Underwriters Brokerage Service, said of Melinda, “She really was an amazing person in our industry. She was a good person and a good friend. She needs to be recognized and remembered by the industry she so enthusiastically supported.”

Melinda eventually left Valmark and started Aspen Strategies, providing consulting work to others in the insurance industry including many of her BGA friends, where she brought valued counsel. In her consulting role, Melinda was also a regular speaker at industry events. In addition to her family, her loss will be felt by her many insurance industry friends. Christi Daughenbaugh, president and COO, Borden Hamman Insurance Marketing, relates, “For me personally, she was my dear friend and mentor of almost 20 years. I loved her dearly and she made quite an impact on my life. I miss her every day.”

Although on the periphery of her vast friend group, I was blessed to speak with Melinda on many occasions at various LifeMark meetings and NAILBA events. In addition to being impressed by her obvious passion for our industry, I was warmed by her eagerness to learn about what shaped Broker World, how I got involved and grew, and how I saw my role in the brokerage business. She was earnest, engaging and warmly friendly, with a rich laugh and freely given bright smile. Her light will be missed by many.[SPH]

MDRT

MDRT Global Services has announced the 131 winners of the prestigious 2023 MDRT Culture of Excellence Awards, the global standard for achievement in financial services leadership. These awards are another resource available to Global Services members to measure individual and agency-wide performance and foster a comprehensive approach to leadership excellence.

Winners will be honored at special ceremonies during the 2023 MDRT Annual Meeting (June 25-28 in Nashville, TN) and the 2023 MDRT Global Conference (August 27-30 in Singapore). The Culture of Excellence Awards are the only awards bestowed by the MDRT family of brands.

Global Services members are field and home office leaders who continually work to broaden their leadership skills, establish an MDRT culture of excellence within their agencies, and advance professionally and personally. They are empowered and inspired year-round by educational content, peer-to-peer study groups, webcasts, attending MDRT meetings, and other Global Services tools and resources.

Within that fast-growing global community, the Culture of Excellence Awards are bestowed upon the “best of the best”—agency leaders who track and submit results in production, recruitment, retention, persistency, work/life balance (“Whole Person”) and MDRT membership. The five Diamond Agency winners achieved at least five of the six criteria; 15 Platinum Agency winners achieved four of six criteria, and 111 Gold Agency winners achieved three of six criteria.

Special mention goes to the following companies with the highest number of 2023 Culture of Excellence Award winners: Pru Life Insurance Corp of the U.K. with 69 award winners, Prudential Assurance Company Singapore (PTE) Limited with 24 award winners, and Great Eastern Life of Singapore with 22 award winners. The full list of winners is found on the Global Services website.

“The Culture of Excellence Awards are the most prestigious field leadership awards in the financial services profession,” said Peggy Tsai, RFP, CCFP, 2023 MDRT president and an agency leader at Shin Kong Life Insurance Co. in Taipei, Taiwan. “MDRT Global Services creates a community of financial services leaders committed to excellence in the profession, and winning this award recognizes their ability to galvanize and coach their teams to become the best.”

LIMRA

Economic factors continue to influence employees’ enrollment decisions. According to a recent LIMRA consumer survey, more than half of workers cite inflation and a potential recession as having at least some impact on their enrollment decisions.

“While COVID-19 is playing less of a role, it still has an influence on enrollment decisions, especially when it comes to certain products such as life insurance and supplemental health products,” said Patrick Leary, corporate vice president and director of LIMRA’s workplace benefits research program. “During the pandemic, employees became much more aware of the need for insurance and related protection products, and that trend continues, although to a lesser extent.”

Supplemental Health Insurance
In the fourth quarter, U.S. workplace supplemental health product sales—accident, critical illness, cancer, hospital indemnity, and other supplemental health insurance products*—totaled $708 million in new premium, an eight percent increase year-over-year. In 2022, workplace supplemental health insurance product sales were $2.9 billion in new premium, up 12 percent from 2021 results.

The 2022 sales growth was driven by exceptionally strong results in the first quarter of 2022, when total supplemental health new premium increased 17 percent. In the following three quarters of the year supplemental health premium sales continued to grow, albeit at a slower pace.

All supplemental health product lines recorded growth in the fourth quarter: Accident insurance grew nine percent, critical illness climbed 12 percent, cancer insurance improved nine percent, and hospital indemnity experienced 10 percent growth.

Disability Insurance
Total workplace disability insurance new premium sales was $1 billion in the fourth quarter 2022, a year-over-year 25 percent increase. Long-term disability insurance new premium increased 21 percent in the fourth quarter and 13 percent for the year. Short-term disability new premium was up 28 percent for the quarter and four percent for the year.

Overall, U.S. workplace disability new premium totaled $3.9 billion in 2022, a year-over-year increase of eight percent.

Life Insurance
In the fourth quarter 2022, total workplace life insurance new premium was $837 million, down nine percent from prior year results. For the year, U.S. workplace life insurance new premium totaled $3.9 billion, down one percent from 2021.

“After the 14 percent increase in workplace life insurance premium in 2021—one of the largest increases recorded over the past 30 years—workplace life insurance premium normalized in 2022,” Leary said.

LIMRA’s workplace benefits sales surveys for life insurance, disability insurance and supplemental health represent at least 90 percent of their respective annualized premium markets.

You can find the latest data table with U.S. workplace sales trends in LIMRA’s Fact Tank, https://www.limra.com/en/newsroom/fact-tank/.

*“Other supplemental health products” represents products that do not fit the other categories, such as gap insurance, minimum essential coverage plans, limited benefit medical, and heart/stroke products.

Serving the industry since 1916, LIMRA offers industry knowledge, insights, connections, and solutions to help more than 700 financial services member organizations navigate change with confidence. Visit LIMRA at https://www.limra.com.

NAILBA

As a Finseca Community, the NAILBA Board of Advisors governs the brokerage community. Over the past year, a number of advisors have had their terms expire but extended their volunteer efforts to ensure smooth transition with the NAILBA Finseca merger.

In February-March 2023, there was a call for nominations to serve on the NAILBA Board of Advisors. The following new additions have been approved by the Executive Committee and the NAILBA community to serve on the NAILBA Board of Advisors for a two (2) year term: Diana Greenberg, Total Financial, CA, (LIBRA); Angie Hughes, Producers XL, AZ, (LIBRA); Lorrie Gibbons, KAFL Insurance Resources, NY, (AIMCOR); Darius Bakhtiar, Capitol Metro, MD, (Tellus); Chad Druvenga, CBS Brokerage, MN, (Tellus).

The NAILBA Board of Advisors Executive Committee remains: Victoria Van Dusen-Roos, chair, Diversified Brokerage Services, Inc., Minneapolis, MN; James Wong, chair elect, Partners Advantage Irvine, CA; Debbie Hannam, treasurer, Brokers Clearing House, LTD, West Des Moines, IA; John Gilbert, past chair, The National Benefit Corp., West Des Moines, IA. Directors who continue to serve on the NAILBA Board of Advisors are: Jim Duff, Crump Life Insurance Services, Harrisburg, PA; Jason Grover, Ash Brokerage, Ft. Wayne, IN; and Luke Ramsey, The ASA Group, Little Rock, AR.

NAILBA thanks all members of the Board of Advisors for their service to NAILBA, and welcome the new additions to leadership.